{"id":2794,"date":"2026-10-23T21:53:27","date_gmt":"2026-10-23T21:53:27","guid":{"rendered":"https:\/\/wp.mundoebook.cl\/?product=como-trabaja-google"},"modified":"2026-10-23T21:53:27","modified_gmt":"2026-10-23T21:53:27","slug":"como-trabaja-google","status":"publish","type":"product","link":"https:\/\/wp.mundoebook.cl\/?product=como-trabaja-google","title":{"rendered":"C\u00f3mo trabaja Google"},"content":{"rendered":"<p>Pr\u00f3logo de Larry Page. Descubre c\u00f3mo alcanzar el \u00e9xito en tu carrera tomando el modelo de los creativos de Google. En una era en que todo se est\u00e1 acelerando, la mejor forma de que las empresas triunfen es atraer a personas creativo-inteligentes y darles un lugar para que prosperen a su medida.\u00a0 Mientras Larry hablaba, Jonathan comprendi\u00f3 que los ingenieros a los que se refer\u00eda su jefe no eran ingenieros en el sentido tradicional. S\u00ed, eran programadores y dise\u00f1adores de sistemas brillantes, pero junto con su experiencia t\u00e9cnica profunda, muchos de ellos tambi\u00e9n sab\u00edan de negocios y pose\u00edan una dosis saludable de creatividad. Como ten\u00edan un pasado acad\u00e9mico, Larry y Sergey hab\u00edan dado a esos empleados libertad y poder inusuales. Dirigirlos con las estructuras de planeaci\u00f3n tradicionales no servir\u00eda; pod\u00eda guiarlos, pero tambi\u00e9n los limitar\u00eda. &#8216;\u00bfPor qu\u00e9 querr\u00edas hacer eso?&#8217;, pregunt\u00f3 Larry a Jonathan. &#8216;Eso ser\u00eda est\u00fapido.&#8217;\u00a0 El presidente ejecutivo y ex director general Eric Schmidt y el ex vicepresidente senior de productos Jonathan Rosenberg llegaron a Google hace m\u00e1s de una d\u00e9cada como probados ejecutivos de tecnolog\u00eda. En ese tiempo, la compa\u00f1\u00eda ya era reconocida por hacer las cosas de forma diferente, lo que reflejaba los principios visionarios \u2014y frecuentemente disidentes\u2014 de los fundadores Larry Page y Sergey Brin. Si Eric y Jonathan iban a triunfar, se dieron cuenta, tendr\u00edan que reaprender todo lo que cre\u00edan saber acerca del management y los negocios.\u00a0 Hoy, Google es un \u00edcono global que cotidianamente sobrepasa los l\u00edmites de la innovaci\u00f3n en una variedad de campos. C\u00f3mo trabaja Google es un texto introductorio, entretenido y adictivo, que contiene las lecciones que Eric y Jonathan aprendieron mientras ayudaban a la compa\u00f1\u00eda a crecer. Los autores explican c\u00f3mo la tecnolog\u00eda ha cambiado el balance del poder, desde las compa\u00f1\u00edas hacia los consumidores, y que la \u00fanica forma de triunfar en este panorama cambiante se encuentra en crear productos superiores y atraer a un nuevo tipo de empleados multifac\u00e9ticos, que Eric y Jonathan llaman &#8216;creativos inteligentes&#8217;.\u00a0 Abarcando temas como la cultura corporativa, la estrategia, el talento, la toma de decisiones, la comunicaci\u00f3n, la innovaci\u00f3n y el c\u00f3mo lidiar con los trastornos en el mercado, los autores ilustran m\u00e1ximas del management (&#8216;El consenso requiere disensi\u00f3n&#8217;, &#8216;Exilio a los villanos, pero lucha por las divas&#8217;, &#8216;Piensa en 10X, no en 10 por ciento&#8217;.) con numerosas an\u00e9cdotas de empleados que forman parte de la historia de Google; muchas las comparten aqu\u00ed por primera vez.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eric Schmidt &#038; Jonathan Rosenberg, Ensayo, Historia, Ciencias Sociales,Espa\u00f1ol,,2015,EPUB<\/p>\n","protected":false},"featured_media":2793,"comment_status":"open","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[23],"product_cat":[5808,5807,6948,5806],"product_tag":[5874,5889,5879],"class_list":["post-2794","product","type-product","status-publish","has-post-thumbnail","product_brand-epub-paradise","product_cat-ebooks","product_cat-epub","product_cat-eric-schmidt-jonathan-rosenberg","product_cat-espanol","product_tag-ciencias-sociales","product_tag-ensayo","product_tag-historia","desktop-align-center","tablet-align-left","mobile-align-center","first","outofstock","taxable","shipping-taxable","product-type-variable"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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