{"id":2732,"date":"2026-10-23T21:49:50","date_gmt":"2026-10-23T21:49:50","guid":{"rendered":"https:\/\/wp.mundoebook.cl\/?product=como-ser-un-escritor-independiente"},"modified":"2026-10-23T21:49:50","modified_gmt":"2026-10-23T21:49:50","slug":"como-ser-un-escritor-independiente","status":"publish","type":"product","link":"https:\/\/wp.mundoebook.cl\/?product=como-ser-un-escritor-independiente","title":{"rendered":"C\u00f3mo ser un escritor independiente"},"content":{"rendered":"<p>Aprende a usar m\u00e1s de 60 herramientas online para editar, publicar, promocionar y vender libros digitales y en papel.\u00a0 &#8216;Edici\u00f3n Indie. C\u00f3mo ser un escritor independiente&#8217;, trata todos los aspectos necesarios para que un escritor pueda autopublicarse y desarrollar una marca personal como escritor capaz de atraer lectores hacia su obra. El libro proporciona las herramientas y los conocimientos para que cada escritor pueda aplicarlos por s\u00ed mismo a su propia estrategia editorial y as\u00ed obtener los m\u00e1ximos beneficios posibles por la venta de su obra.\u00a0 El libro se divide en 4 secciones principales:\u00a0 Conceptos te\u00f3ricos de marketing personal: fundamentos sencillos pero imprescindibles para que un escritor pueda desarrollar con coherencia sus acciones de comunicaci\u00f3n y construir una marca personal fuerte y una s\u00f3lida reputaci\u00f3n online.\u00a0 Autopublicaci\u00f3n online: cambios y nuevas oportunidades del sector editorial, ventajas y desventajas de ser independiente, las distintas formas de autopublicarse, c\u00f3mo trabajar un manuscrito para componer un libro digital o impreso, diferencias entre las plataformas de autopublicaci\u00f3n, tr\u00e1mites legales, conseguir financiamiento, entre otros temas.\u00a0 Marketing editorial online: todos los recursos online para que cada autor o editor elabore su propia estrategia de promoci\u00f3n adecu\u00e1ndola a sus objetivos y tipo de obra literaria \u2013ficci\u00f3n y no ficci\u00f3n- y as\u00ed obtener los m\u00e1ximos beneficios econ\u00f3micos por las ventas de sus libros. C\u00f3mo utilizar los medios online, Redes Sociales Literarias, blogs literarios, Redes Sociales Editoriales, formatos audiovisuales, publicidad, herramientas de an\u00e1lisis, fidelizaci\u00f3n de lectores, etc.\u00a0 Marketing de contenidos para empresas y profesionales que buscan despertar el inter\u00e9s de sus clientes. C\u00f3mo la autopublicaci\u00f3n de libros puede ser una excelente herramienta de marketing para captar clientes.\u00a0 El libro puede resultar de inter\u00e9s no s\u00f3lo a escritores independientes, sino tambi\u00e9n a aquellos que publican a trav\u00e9s de una editorial, como a editores y agentes literarios tambi\u00e9n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alejandro Capparelli, Divulgaci\u00f3n, Cr\u00edtica y teor\u00eda literaria,Espa\u00f1ol,,2014,EPUB<\/p>\n","protected":false},"featured_media":2731,"comment_status":"open","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[23],"product_cat":[6921,5808,5807,5806],"product_tag":[5996,5850],"class_list":["post-2732","product","type-product","status-publish","has-post-thumbnail","product_brand-epub-paradise","product_cat-alejandro-capparelli","product_cat-ebooks","product_cat-epub","product_cat-espanol","product_tag-critica-y-teoria-literaria","product_tag-divulgacion","desktop-align-center","tablet-align-left","mobile-align-center","first","outofstock","taxable","shipping-taxable","product-type-variable"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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